If promoting your WordPress blog feels like a slow and futile process, perhaps you’re not taking full advantage of the tools at your disposal.
With the right combination of plugins, you can automate most of the important tasks and essentially let your blog promote itself.
These are 8 handy tools that take the grueling legwork out of publicizing your content and let you focus on creating it.
A highly customizable solution for adding ‘Digg This’ buttons to your blog and getting your content seen on the popular social bookmarking site. The plugin allows you to specify where on your site the buttons are displayed, and gives you a choice of ‘skins’ that alter the visual style.
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Adds a ‘floating’ social sharing bar to your blog that moves downward as readers scroll through your post. Allows readers to share your content on Twitter, Facebook, StumbleUpon, Google +, Reddit and Del.icio.us, and can be customized to fit the style and design of your own website. Want to see this plugin in action? Look to your left.
Integrates with your Ezine Articles account and allows you to submit blog articles for syndication directly from your WordPress dashboard.
Allows you to automatically tweet new blog posts, as well as new pages on your site and revisions to old posts. WP to Twitter also integrates with a number of different URL shortening services. We reviewed this plugin a few days ago – check out the article here.
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Another plugin for adding social sharing buttons to your blog. Socialize gives you the option to place buttons right inside your blog posts, or in a bar at the bottom of each article.
Allows your readers to comment on a blog post using their Facebook, Twitter or Google IDs. Very handy for encouraging non-WordPress users to get involved in the conversation. By default, comments left on your blog are posted to the Facebook or Twitter accounts of their respective author, which means more eyeballs on your content.
Another Twitter-specific plugin. This one is designed for people who started blogging before they started tweeting. Randomly selects old blog posts from your archives and tweets them at a time and frequency of your choosing.
If you’re making a serious attempt at promoting your blog with Facebook, this is the plugin you need. Allows you to automatically post new blog articles to your wall or fan page, place customized ‘like’ and ‘share’ buttons on your site, plus a whole lot more.
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Have we missed anything?
If you can recommend any more WordPress plugins for promoting blog content, please let us know in the comment section below.