Swiftype: The Best Search Solution For WordPress

Despite WordPress’ world class publishing capabilities, the native search function leaves something to be desired. In fact, on larger sites it can be damn near impossible to find what you’re looking for. We set out to find the best possible search solution for WordPress and have been completely blown away by Swiftype.

This revolutionary app allows you to tailor your site’s search results to help users find the most relevant content. The app works alongside WordPress via a plugin and gives you the ability to fine tune search queries. Essentially you’ll be creating your own search engine that is more efficient and user-friendly than the WordPress default.

How is Swiftype better than the default WordPress search?

Swiftype search in action on WPMU.org
Short answer? The Swiftype Search plugin for WordPress is in every way better than the default search. Swiftype’s base ranking algorithm is based on industry best-practices and provides more relevant results than the WordPress default. The app goes beyond the basics by providing detailed search analytics and a simple, drag-and-drop interface for re-ordering your search results.

Swiftype Features:

  • Easy to set up – the Swiftype crawler creates your search engine in minutes, no coding required
  • VIP-approved plugin – The plugin has passed the VIP standards for quality and performance
  • Detailed Analytics – Built-in real-time search analytics
  • Custom Result Ranking – Drag-and-drop your search results to re-order them and changes will be instantly reflected on your website.
  • Excellent Mobile Support – Search works great in mobile browsers and Swiftype’s native iOS and Android SDKs make it easy to integrate with apps
  • Advanced Developer API – Get more of your search engine with the Developer API
  • Search Across Multiple Domains – Show results from any of your linked sites

What we love about Swiftype:

We’ve been using Swiftype to power our search capabilities for several months on Edublogs and WPMU.org and couldn’t be more pleased. From our experience with Swiftype on Edublogs we’re finding a decrease in support requests. Users are letting us know it’s easier for them to find the information they’re looking for.

There are two features that are making the biggest impact on Edublogs support:

  • 1. Auto suggest of posts based on search terms – nearly half of all searches are “auto selects”. This tells us that users are finding their answers faster than before.
  • 2. Being able to manually adjust search results to prioritize our most common searches.
Swiftype analytics

We also love the stats Swiftype provides in the search engine dashboard. For example, one section is dedicated to showing you “Top Searches With No Results”. Those are search terms that you’ll want to pay attention to and get to work creating better results. It also shows you the top searches on your site so you can get a better idea of what people are looking for when they come to you.

How can your site benefit from Swiftype search?

Reorder search results based on your business priorities
If your site has resources scattered across many posts and pages then the Swiftype search will give you the opportunity to quickly organize results based on topic and relevance.

WordPress sites with products for sale can also benefit from its detailed analytics. Knowing what visitors are searching for on your site can help you to know what products to add to your inventory. It can also help you to tailor your UI and marketing to focus on your most-searched for products and increase sales.

Exclusive WPMU Discount: 75% Off the first month

Swiftype is trusted to handle search functionality for many well-known online businesses, including Shopify, SendGrid, MailChimp, KISSmetrics, Mixergy and many more. A basic account is free and offers all of the same powerful search features. This is perfect for smaller sites and you won’t be obliged to upgrade.

Upgraded accounts enjoy use on multiple domains, unlimited query customizations, more frequent recrawls, dedicated support and more. Take advantage of all of these awesome features and search power with our exclusive 75% off discount for WPMU.org readers. Sign up for a free account today, install the Swiftype Search WordPress plugin and take it for a test drive. We’re big fans of Swiftype and we know that you won’t be disappointed.

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Comments (11)

  1. How do they handle a site like edublogs with hundreds of sub-domain blogs for the billing?

    I ask because looking at their pricing, it would be horrible for anyone using multisite to use their service. Especially if you are using domain mapping like I am, where I have hundreds of domain names on the same install.

    I sent them a support request about this but have not yet heard back. I will be curious to see what they say.

    Also:
    why is it necessary to have a 3rd party handle this to begin with?
    Wouldn’t it be much better to simply install the ‘entire’ search package on our own servers?

    • Some of the biggest advantages are the auto suggests and the detailed analytics. However, the Post Indexer/Global search still does something that Swiftype does not and that is provide a network-wide search on multisite. Currently Swiftype requires different search engines for each multisite blog, from my understanding.

      • I think WPMU DEV should develop it’s own search plugin for WordPress (& Multisite). There are very few options out there, Relevanssi which is created for SMALL blogs, yolink which is created for bigger ones but costs $300/year and doesn’t meet requirements still. Now swiftype, which is not compatible to multisite (not technically, but multisite owners can’t ask each of their clients to signup for that search service you know).

        So one great search plugin from WPMUDEV would be awesome. Of course, it will be compatible to WordPress Multisite and integrated with other plugins like Global Site Search, Post Indexer, MarketPress (for eCommerce search functionality), etc.

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