WPMU DEV 2011 – A look back and a sneak peak into the future

Whew, it’s been a whirlwind of a year on WPMU DEV.  As we all look to celebrating the holidays it’s also a good chance to look back and reflect on what’s been accomplished. Grab a cup of eggnog (or beverage of choice) and reminisce with me on some of the high points of 2011 and get an exclusive sneak peak at what is coming 2012.


Right off the rip 2011 started with the introduction of auto-updates of WPMU DEV products (plugins and themes) through our Update Notifications plugin.  Back in the stone ages known as the oughts, WPMU DEV members had to download and then upload individual products to their site every time we had a new update or release.

Ugh! Bleh! What a time waster!

2011 saw that become a thing of the past.  Nearly all our plugins now will auto-update.  Exceptions due to technical limitations – such as domain mapping – still exist, but by and large updating is now a breeze!


2011 saw an increase in WPMU DEV membership by over 150%!  That’s crazy awesome growth and shows both the strong desire folks have to use WordPress as the basis for their site and the importance of having a massive repository of quality, updated products.  WPMU DEV is consistently committed to seeing quality releases, with upgrades to support the latest version of WordPress – usually within 24 hours of a release.

With all the new members this year came many new challenges.  One of the first items on the agenda for 2011 was to find quality, helpful support reps. We went through literally hundreds of applications and found two fantastic additions to the team – Phil & David – without whom, I’d most definitely be muttering and rocking in the corner somewhere.

These guys both took to the task with amazing vigor and skill.  David now writes and produces the amazing unbranded videos we have available and Phil has even released a couple plugins of his own!

And just in the past week we’ve added another member to our support team in Tim!  Tim was on our original short list and had so many amazing contributions to our community in WPMU DEV we couldn’t resist.  Each of these guys deserves their own writeup for the help and support they’ve given to thousands throughout 2011.


In my opinion, the plugin release of the year would have to go to our Pro Sites plugin.  Pro Sites replaced our previous Supporter plugin with a mile-long list of improvements and enhancements allowing folks to create a multi-level paid blogging/site creation service.

While Pro Sites may take the cake, tons of new plugins released focus on sharing via social media integration.  Check out a few of the awesome releases:

That’s a ton of plugin goodness there.  This was only doable because our development team grew right along with us.  Mohanjith came on in late 2010 and was quickly joined by Ve, and then later by Andrey.  These guys work around the clock (I assure you, quite literally at times) to help keep everything running smoothly.  Add to that our newest designer, Ryan, who you’ll be seeing some work from very, very soon and we’ve got quite the team.  In fact, take a look at all of the wonderful faces and bios of Team Incsub right here.

And who could forget that 2011 was the year WPMU DEV began giving back to the WordPress Community as a company. For the first time, we began providing select plugins on wordpress.org  – with over 150,000 downloads thus far!


Truly, 2011 has been a banner year at WPMU DEV.  On the theme front, we began delivering plugin-specific themes such as GridMarket and SimpleMarket for our MarketPress plugin.  The latter, features some of the coolest trends in web design including html5 and responsive design (it’s also 100% free :D).

Now, as promised, here’s a small look at some of what we have planned for 2012.  This is something we normally don’t do – and if you don’t see me back on the WPMU blog anymore, well… you know why ;)


What if you could actually update and install any WPMU DEV product without ever leaving your dashboard? What’s the best way to handle live support? Notify your members of site announcements?  Events and registration in WordPress?  Oh… there’s so much more than this in store for 2012, but for now let this gallery provide a very small taste of what I managed to steal from the top-secret labs.

 So there ya have it.  Our year in review and a little something to look forward to as well!

24 Responses


    Oh, sweet! I can’t wait for the new content! It would be awesome to be able to access WPMU DEV from my wordpress dashboard!


    P.S. excuse me if I sound like a total dork for not knowing this, but what does WPMU DEV even stand for? I’m new to this, so I still don’t know.

      Mason James

      Hiya Malik, thanks for your comments :)

      WPMU DEV stands for WordPress Must-Use Developers. WPMU was the old name for what is now WordPress Multisite. We got our start developing plugins for WordPress networks (which we use on edublogs.org), though we now develop plugin and themes for just about anything with WordPress.

      Thanks again!

    Pauline Song

    Where do you guys live? Australia by any chance? Look forward to a great 2012 here with you!

      Mason James

      Hey, actually the team’s home base and a few members do live in Australia, but we’re actually from all over including the US, Europe, and Asia.


    Do you have an estimate for a release timeline? I could definitely use a couple of those new plugins in upcoming projects.

      Mason James

      Hiya Shawn. No ETAs at this point – but they are all in active development!

    Chris Kenniburg

    Can’t wait to see what 2012 brings with plugin development! Congrats to a successful year at wpmudev. We really enjoy your plugins!


    Congratulations. This site has become a must-visit site. Thank you for all of your hard work.

    • Elite
    • 865
    • #91

    Congrats to Tim for making the team!

    I have to say… WPMUDEV has the best support crew in the business IMHO. Now it’s gotten even better with Tim onboard. I don’t know how you don’t pull your hair out some days, but you’re always there and ready to help. A relative newb like me appreciates that very much.

    I wish all of you, your friends & loved ones – a very Merry Christmas and Happy New Year.

    Now take a break already! You’ve all earned it several times over. =)

    ~ Corey

    Stew Kelly

    Thanks for the update and the sneak peek into the near future. I’m one of those new members you mentioned Mason and I am excited to read about what you guys are planning. The only regret I have now is I just wish I had joined earlier :)

    Mason James

    Thanks LPH, Colleen, Corey (eagle eyes) and Stew!

    Your comments really help motivate us to carry on :D

    As to the coming year, I will also say a couple projects I am MOST excited about were denied from the sneak peak…

    I hope you all stick around, I’ve not been this thrilled about what’s going on behind the scenes at Incsub possibly ever. It’s gonna be killer.

    Mark De Scande BlogLines

    WPMU DEV is not a website nor is it about Plugins & Themes it is one BIG family of WordPress Freaks That love WordPress

    Again Thank you Guys


    Joe Jenkins

    Phil & David have saved my sanity many times this year, too often to count, and Tim has also been there for me a few times since starting out, so a big thank you to them (that was going to be in caps, but thought I’d better not shout because some of you may still have hangovers).

    From that sneak peak you showed, I’m excited about the events plugin, which looks like it will be perfect for the new website I have going live, a community website for the town of Fareham. Fareham, for those who do not know, is right in the middle of Southampton & Portsmouth, those who know about football* rivalry will understand how that can be tricky.

    I’d just like to take this opportunity to thank you for a great service, great plugins/themes & great support.

    *Real footbal that is, not rugby with lots of padding ;)


      Would the Events plugin be useful for booking sessions with teachers and trainers, restaurants and hotels? I have been looking for one recently and couldn’t see a decent one that didn’t cost the earth and shoot you off to some other site.

      Just a question from Manchester where we also know about football ….. (1, 2, where’s the rest?) Although any semblance of American football to Rugby is purely coincidental, particularly Union.:-)

        Mason James

        Hiya, stay tuned on the ‘events’ plugin. Members have been clamoring for it (and rightly so) and it has become a big priority fro us :)

        We’re aiming high with this release and, of course, with member feedback it’ll get even better. Expect something much more official in under 2 weeks…

    Timothy Bowers

    Thanks Corey and Joe!! :-)

    I really appreciate your kind comments.

    Hope you all had a great Christmas! I know I did :-)


    I just joined WPMU DEV today. I’ve been considering joining for a few days now. I was just thinking this morning that your themes should have “repository” functionality. Now I see it’s on the way.

    Good move. No one else in *our* universe has that :)

      Mason James

      Jeff, good eye :D I’ve been testing this one and it’s a game changer for us.