Hustle Update – E-Newsletter Sync, Local Emails, Infusionsoft & Mad Mimi Integrations
Welcome to Thursday and another awesome new Hustle release.
And this one’s not only about absolutely cracking new third party integrations, but also about how you can now manage your entire email marketing campaign right from your own WordPress install, giving you full control and saving you a heap of cash in the process.
So first up (and before we get to the really exciting stuff!) your favorite email opt-in plugin Hustle now has another two great integrations with full Infusionsoft and Mad Mimi integrations, so if that’s your thing, your favorite email / CRM service is just a click away!
But the real magic for once isn’t in the integrations – it’s in what the plugin can now do for you all on its own.
Local Email Comes to Life
One of the most significant requests we’ve had for Hustle has been to allow users to easily collect emails in a local list (rather than using a third party service), so naturally we built it for you.
All you have to do is set up a specific opt-in using our awesome and amazingly easy wizard (honestly, so proud of that one!) and select Save emails to a local list. Couldn’t be much easier, eh!
And, of course, Hustle allows you to have as many different opt-ins as you like, all of which can have different – or the same – integrations… so you’re not locked in.
And when it comes to viewing and managing existing subscribers, well that’s nice and easy.
Of course, unsubscribes and alike all work just the same as they would in any mainstream email list.
But perhaps the nicest aspect of this new feature is the capacity for you to simply export a CSV of all of your subscribers at any time.
So if you want to put them into a CRM or third party service, now you can!
Aaaand drumroll, here’s the biggie…
E-Newsletter Integration Means You Can Manage Your Whole Email Marketing Setup Straight from WordPress
Oh yeah, this is something I (for one) am seriously excited about because I know how many of our members like to take control of their own destiny… and email lists.
And save a bunch of cash :)
In your brand new Settings menu (also happy we’ve managed so long without that), you just need to turn on the e-Newsletter integration for the list you are looking at.
And what’s even better, you don’t even need to be using a local list – you can add your emails to MailChimp AND save them in Hustle AND e-Newsletter.
After which all you have to do is select the e-Newsletter groups and Robert is your mother’s brother.
All of a sudden you are free from the shackles of the third party newsletter provider and roll your own marketing material entirely within WordPress.
And if you haven’t checked out e-Newsletter yet, here’s an introduction (or a refresher):
And, of course, as with everything here at WPMU DEV you can both try out AND keep both Hustle and e-Newsletter with our completely free, no-strings-attached, we-know-you’ll-love-it 14-day free trial.
And as ever, please feel free to let us know your feedback and more feature requests in the comments.