Are there any SEO or other advantages to have pingbacksand

Hi,
Are there any SEO or other advantages to have pingbacksand trackbacks on?

  • Adam Czajczyk

    Hello Corn,

    I hope you're well today and thank you for your question!

    I think pingback have absolutely no SEO advantage whatsoever. The only use for pingback that I can think of would be to treat it as a sort of notification that some other site is linking to you.

    Trackbacks on the other hand could help you build some nice backlink list but still you got rather limited control over them and I think search engines such as Google are now much "smarter" than they were even a few years ago and can filter out all that "automatic linking" such as that from trackbacks. This also helps automated content scrappers to fetch your content without your permission.

    To sum it up, in my opinion both pingbacks and trackback currently won't help you much with SEO but they pose quite a big risk for your site of being identified as a comment spam source.

    Best regards,
    Adam

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