Branding – Welcome widget disappeared

I have Ultimate Branding installed and am using a custom widget as a welcome message. It’s been working perfectly until recently. I’m not sure if it stopped working when I upgraded to WP 4.4 or what. My message is still there in the admin area, but it’s not showing up on people’s sites. As the super admin I can see it, but my users aren’t.

Any idea what’s going on?