Content Stuffing into my floating Logo for members to send playlist as invitations to join site and

HI gang,

Any way for clients to be able to do two things: SAFELY

1. create and edit playlist of videos like YouTube to share with others?
2. instead of merely emailing the link out; embed the playlist link inside my cool logo (balloon) for transport across the web, sms to invite friends back to a virtual cinematic view of their playlist coupled with my invitation to join the site.

Tell me it is so!

Tim