heading for product page

Hi I want to have a heading to separate all the different types of products I have under my STORE PAGE. under PRODUCTS (PAGE)

For ex.
-Feather Earrings
_____________
-Feather EXTENSION
______________

THEN I WOULD LIKE A LINK TO GET TO THAT SECTION OF THE PAGE EVEN IF IT WILL ALL BE IN 1 PAGE I DON'T WANT THE LINK TO GO JUST TO THE TOP OF THAT PAGE BUT THAT PARTICULAR SECTION LIKE THE MIDDLE OR END OF THE PAGE.\

THANKS

BECKY