I have this line on a page: app_monthly_schedule title="Our

Hi,
I have this line on a page:

app_monthly_schedule title="Our schedule for START"

I want to change "our schedule" to the name of the service provider currently selected. Is there a placeholder I can use to do this? I guessed "Service_Provider" but that didn't work. I've searched for a list of the placeholders but can't find one.
Thanks