I'm trying to figure out how to create a sort of directory

I'm trying to figure out how to create a sort of directory of stores for certain pages on a site I'm working on. Basically if I could just have a bunch of widget like things in the main content of a page but make it easy for the user to add and delete stores without knowing code. From what I can see delving into custom fields might be a good start but not being super quick at coding or using Wordpress nearly enough to consider myself an expert, thought I'd ask for help. Maybe there's already a plugin out there that would do the trick. Thanks for any help!