Schedule Selected Content - Expire!

I saw the new addition, not tested it yet but couldn't see anything about an expire option..

An expire option would be amazing, so I would like to request this feature.

Potential uses:

+ Competition forms which will expire on a given time and date.
+ Coupon request forms
+ Limited time offers (using Market Press products?)

I'm sure there are others as well, just a few off the top of my head which I might use it for