Website redirects when creating a new site in multisite

While creating a new site in multisite with its own custom TLD domain the website is created but when you try and access the domain it redirects to the URL of the multisite installation. Creating a new site works fine for a subfolder of the multisite installation or even for the new domain, but a new site to the root of a new TLD domain redirects to the multisite installation URL. Is there some additional configuration needed in wordpress or the DNS of the domain?