weird bp_get_member_profile_data problem...

Ok, im using the below code to display content from users profile fields in the members directory page. Every piece works except the part fetching the facebook url - even though as far as i can tell the code is exactly the same. Plenty of users have filled the facebook page URL field, and the field matches letter for letter [case sensitive and all]. But its not being displayed... Any ideas?

function add_member_custom_extended_profile() {
$data_catagories = bp_get_member_profile_data( 'field=Catagories' );
$data_twitter = bp_get_member_profile_data( 'field=Twitter Page URL' );
$data_facebook = bp_get_member_profile_data( 'field=Facebook Page URL' );
$data_website = bp_get_member_profile_data( 'field=Website URL' );
$data_flickr = bp_get_member_profile_data( 'field=Flickr URL' );
$data_tumblr = bp_get_member_profile_data( 'field=Tumblr URL' );
$data_myspace = bp_get_member_profile_data( 'field=MySpace URL' );
$data_etsy = bp_get_member_profile_data( 'field=Etsy URL' );
$data_vimeo = bp_get_member_profile_data( 'field=Vimeo URL' );
$data_madeit = bp_get_member_profile_data( 'field=MadeIt URL' );

if ( $data_twitter ){
echo '<div class="directory-web-titles"><a href="http://' . $data_twitter . '" target="_BLANK">' . 'Twitter' . '</a></div>';
}

if ( $data_facebook ){
echo '<div class="directory-web-titles"><a href="http://' . $data_facebook . '" target="_BLANK">' . 'Facebook' . '</a></div>';
}

if ( $data_website ){
echo '<div class="directory-web-titles"><a href="http://' . $data_website . '" target="_BLANK">' . 'Personal Site' . '</a></div>';
}

if ( $data_flickr ){
echo '<div class="directory-web-titles"><a href="http://' . $data_flickr . '" target="_BLANK">' . 'Flickr' . '</a></div>';
}

if ( $data_tumblr ){
echo '<div class="directory-web-titles"><a href="http://' . $data_tumblr . '" target="_BLANK">' . 'Tumblr' . '</a></div>';
}

if ( $data_myspace ){
echo '<div class="directory-web-titles"><a href="http://' . $data_myspace . '" target="_BLANK">' . 'MySpace' . '</a></div>';
}

if ( $data_etsy ){
echo '<div class="directory-web-titles"><a href="http://' . $data_etsy . '" target="_BLANK">' . 'Etsy' . '</a></div>';
}

if ( $data_madeit ){
echo '<div class="directory-web-titles"><a href="http://' . $data_madeit . '" target="_BLANK">' . 'MadeIt' . '</a></div>';
}

if ( $data_vimeo ){
echo '<div class="directory-web-titles"><a href="http://' . $data_vimeo . '" target="_BLANK">' . 'Vimeo' . '</a></div>';
}
}