Ultimate Branding

Completely white-label WordPress to take your site to the next level – increase sales, customer recognition, and provide a better user experience.

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Branding Options
Branding - Admin Widgets
Ultimate Branding - Custom Admin Bar Example
Ultimate Branding - Log in
Ultimate Branding - Custom Help Content
Ultimate Branding - Text Change
Custom Admin CSS


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ultimate branding allows you to easily white-label the entire WordPress admin area, from the admin bar, to the dashboard and a whole lot more besides.

WordPress puts their logo on everything.

WordPress didn’t design your website. You did! But, with the typical WordPress Dashboard, your clients might not understand the time and energy you spent making their site one-of-a-kind.


Let’s face it, they could also get pretty confused in terms of what all this WordPress stuff is about!

To make sure they understand just how much you care, use Ultimate Branding to completely revamp the WordPress backend in just minutes.

Ultimate Branding makes it quick and easy to do everything, from replacing the WordPress logo with your own company logo to completely customizing the admin area, favicons, help content, dashboard and all.

You’ll finally get the credit you deserve while increasing client loyalty and branding your business.

And it really does cover everything:

Branding - Enabling Modules


The WordPress Dashboard isn’t personalized for your clients.

You probably spend a great deal of time making sure your websites are user friendly. But, the part of the website your clients use the most – the WordPress Dashboard – could also quickly be enhanced to increase your customer’s satisfaction and experience.

With the typical WordPress Dashboard, when you turn your masterpiece over to a client, they don’t know where to start. Plus, they bug you to help them sort it all out and ask question after question.

With Ultimate Branding, you can quickly create a WordPress Dashboard that’s simple, easy to use, and encourages your clients to contact you with future projects.

Here are just a few things you can quickly do with Ultimate Branding:

increase your brand visibility:
  • Add your logo to the “Custom Admin Bar” of your client’s sites. You’ll be the first person they call when they need updates, upgrades, or enhancements.
  • Link your logo to your website to ensure your clients find you with just one click.
  • Remove any mention of WordPress to put the focus back on your web design and web development skills.
  • Replace the WordPress logo with your own so you get the credit you deserve. Plus, this quick step will increase client loyalty and brand your business.
  • Change the login image from WordPress to your own logo so clients will remember who designed their site every time they log in. (This increases referrals and repeat work.)
  • Add Custom Favicons to spread your brand far and wide. Depending on your visitor’s browser they’ll see your logo in tabs, the URL field, and bookmarks.
  • Easily add footer content to all sites in your network with “Global Footer Content.” Add your copyright, a link to your Terms of Service, an affiliate link, or anything you like.
  • “Network Wide Text Change” is basically “search and replace” for the backend of your WordPress site. Automatically change the word “WordPress” to the name of your business – everywhere.
  • Customize the Login CSS to further integrate your brand. Change the colors, fonts, and more to match your logo, site, or anything you wish.
simplify the wordpress admin for your client
  • Hide the dashboard Welcome message so clients won’t be distracted by the “First Steps with WordPress” tutorials.
  • Increase site speed by using just this one branding plugin. No more custom hacks or dozens of different plugins.
  • Link to your own tutorials and documentation in the “Custom Admin Bar” to reduce time spent on client training and questions.
  • Customize the information in the “Admin Help Content” area and give your client directions specific to their site.
  • Increase customer satisfaction by linking to information they’ll need often or increase sales with contact details for additional services.
  • Hide distracting, unneeded Dashboard widgets and make the WordPress Dashboard easier to navigate and understand.
  • Supports high and low priorities for meta boxes in removing dashboard widgets
  • Also hide Mailchimp, bbPress, Woo and other widgets
  • Remove the permalinks menu to keep adventurous clients from changing your permalink settings.
  • Eliminate the annoying WordPress “Howdy” and replace it with anything you choose.

Ultimate Branding gives you every option for branding your site in one plugin.

But, there’s more:

Because Ultimate Branding is a WPMU DEV plugin, it will be continuously updated. If a new part of WordPress comes along and needs re-branding, we’ll be there for you automatically, before it’s even released!

If you’d like to see extra features in Ultimate Branding, just let us know. At WPMU DEV, we build in extra features and functionality for our members.

Download Ultimate Branding today and take your websites one step further. Provide your clients with a complete website solution – on the front-end and the back.

Ultimate Branding gives you a quick, easy way to increase customer satisfaction and user experience. Happy, satisfied customers give you repeat business and referrals.

PLUS: ‘Guaranteed To Work’ Compatibility with the Latest Version of WordPress, Multisite and BuddyPress

We guarantee that all our plugins work with the latest version of WordPress, Multisite and, if appropriate, BuddyPress too … no more suffering with broken, poorly coded, free plugins… that’s the WPMU DEV money-back guarantee.

PLUS: Absolutely NO license restrictions

Whether you choose to purchase one plugin or all our plugins and themes, you can use your purchase on as many sites as you like, for as long as you like, no ongoing membership or subscription required, everything at WPMU DEV is 100% GPL.

PLUS: No subscription or ongoing membership required

Simply join and then cancel your membership, and you can carry on using our plugins and themes for as long as you like, wherever you like. Or, become an ongoing member for more support, updates, new plugins and APIs for videos, our dashboard and more. It’s up to you!

PLUS: Unlimited Live & Q&A Support from the WordPress experts, for anything to do with WordPress at all!

All WPMU plugins and themes come with simple usage instructions, and unlimited member access to support Q&A where our dedicated team of WordPress support and development experts are waiting to answer your questions 24 hours a day – no appointment required!

PLUS: Fully internationalized, fully white-label ready, fully customizable

It’s easy to translate any WPMU DEV plugin or theme, and it’s equally easy to white-label them so your clients or users never know your secret source. As 100% GPL code, you’re even free to edit our plugins and themes as much as you like, no questions asked.

PLUS: More Amazing Premium WordPress Plugins

Buy Ultimate Branding now and we’ll show you how to upgrade to premium membership and gain access to EVERYTHING we offer: more than 300 plugins and themes, all with the same the updates and support we’ve just promised you.

Join more than 100,000 satisfied customers who trust WPMU DEV as their #1 WordPress resource – it’s like having your own dedicated WordPress team.


To Get Started:

Start by reading Installing plugins section in our comprehensive WordPress and WordPress Multisite Manual if you are new to WordPress.


This plugin is Network Activated.

Once installed its time to get it configured so head on over to the admin panel:

Admin –> Network Admin –> Branding

You then need to decide which modules you want to have installed. For the purpose of this tutorial we will walk through them all in order.


For every enabled module, a new settings tab will become available in the Ultimate Branding area.

There is one exception: Remove WP Dashboard Link for users without site. That module has no settings tab because, if a user does not have a site in your network, it will simply remove the “My Sites” link from the adminbar.

Branding - Tabs

Login Image

Branding - Custom Login Image

All self explanatory really, but everybody loves a good manual. :)

Click on the “Choose File” button then select your login image from your computer. Take note that animated gifs will not be preserved and the maximum file size and dimensions there.

Please take care of the below points while choosing a custom login image.

  • Image should not be more than 500KB in size
  • It should be no more than 310px Wide by 70px height, if it is then it would be cropped to that dimensions
  • Animated gifs will not be preserved

Then click on the Save Changes button and it will be uploaded for you.

And this is how it will look on your WordPress login page – wp-login.php

Custom Admin Bar

With the Custom Admin Bar you can create your own drop down and logo within the WordPress Admin Bar, you can add your own links pointing to wherever you wish so that could be tutorials, games, forums, contact forms or anything else you wish.

Branding - Custom Admin Bar

Enable Custom Entry: The first option is to enable this feature or not. You might wish to have this disabled whilst you create your links and logo.

Entry Title: You can enter a logo link here or just some text of your choice. Its the perfect way to brand the admin bar for your network.

Title Link Leads To:

Nowhere – If you just want your logo or text then you can select this option.

Main Site – Clicking on the logo/text will send your users to your main site

Current Site – Clicking on the logo/text will send your users to the home page of which ever site they are currently on.

Site Admin - Clicking on the logo/text will send your users to the admin area

This URL - Clicking on the logo/text will send your users to any url you wish, just enter it within the field.

Branding - Branding - Custom Admin Bar - Further Options

Add New Link:

URL: There are three options here depending on where you wish to link to.

Administrative Page: This will give you the sites base url to the admin area, you can then add the remainder of the url, so if you want people visit the themes page you then just add themes.php to the url field.

Site Page: Now you can link to anything on the front end of a website, like a contact form perhaps.

External Page: With this option you can link to any page or website you wish.

Title: The title of the link.

Configure Links: In this section you can sort, edit or delete any links you have previously added.

Disable WordPress menu items: The Custom Admin Bar module will also let you disable links added there by WordPress.

  • WordPress Menu
  • Site menu
  • My Sites
  • Add New
  • Comments
  • Updates

All done for this section just click on the Save Changes Button.

Remove Dashboard Widgets

Part of making your own white labeled solution you won’t want all those WordPress widgets showing will you?

Lets remove em then!

Branding - Disable Dasboard Widgets

These include:

  • Browser Nag
  • Right Now
  • Recent Comments
  • Incoming Links
  • Plugins
  • QuickPress
  • Recent Drafts
  • Primary Feed
  • Secondary Feed

Just select the Dashboard Widgets you want to remove, and hit the Save Changes button.

Admin Help Content

If you are wanting your own contextual help drop downs, this is the place to be so lets go through the options.

You could use this to post handy links to your tutorials site, your support area or put in there any information you wish.

Branding - Contextual Help

The first one there is default but you can change it as you desire.

You can then add additional items. Take note of the title and the content in the above image, this is how it looks once saved:

Branding - Contextual Help - Example

Cool eh!

But I bet your wondering about the “Help Side Bar” part, well wonder no more, you can change this in the same for:

Branding - Contextual Help - Help Sidebar

You can also choose to not display your content within the Network Admin area in addition to the option of keeping all the original help content. The choice is yours! :)

Don’t forget to Save Changes.

Global Footer Content

Get your network branding on all sites on your platform. Using the WordPress editor you could add some short copyright, links to your Terms Of Service, your affiliate scheme or anything you like.

Ultimate Branding - Global Footer

Once you save those changes you can see them in the footer of your sites, this example is in the Twenty Eleven them:

Ultimate Branding - Global Footer Example

Dashboard Footer Content

Just like the footer of ever site in your network you might also want some branding in the admin as well, why not, it makes sense !

Ultimate Branding - Custom Dashboard Footer

As with the site wide footer just enter what you want to appear there and save those changes. The admin footer will then change from this:

Ultimate Branding - Custom Dashboard Footer - Default Footer

To this:

Rebrand Meta Widget

This one has no settings, you just enable it and you are set to go.

The WordPress.org link will be changed to “Your Network” link.

Ultimate Branding - Meta Widget

Remove Permalinks Menu

This also carries no settings, it’s real simple just enable and then the Permalinks menu will be removed from each website on your Network.

Ultimate Branding - Remove Permalinks Menu

Now you see it:

Ultimate Branding - Default Permalinks Menu

And now you don’t:

Ultimate Branding - Remove Permalinks Menu Gone

Site Generator Replacement

Not only can we get rid of branding here but also the version number of WordPress you are using. Some claim showing which version you use here could easily lead to security issues when vulnerabilities in the code are exposed. So don’t delay, get rid today!

Site Generator Replacement - Admin Area

So lets get this replaced:New Site Generator - Before

With something like this:

New Site Generator - After

Cool eh !

Network Wide Text Change

And now for changing some text in your network. Howdy for one might be something you would want to change, so lets do it.

Network Wide Text Change

And that will change this:

Magically to this:

Network Wide Text Change

Simple, eh!

And you can add as many items as you wish which need changing.

Custom Multisite Favicons

This item once enabled is located under the Images tab.

Ultimate Branding - Custom Favicon

Take note of the maximum width and height

500kb Maximum.

16px Width by 16px Height

Depending on your browser this will appear in a tab, in the URL field and Bookmark.

Custom Admin CSS

All CSS you enter in here will be used throughout the admin area on every single page.

Ultimate Branding - Admin CSS

You might like to use something like Firebug in Firefox or developer tools in Chrome to find out the CSS you wish to edit. Then once you are happy just add it here and save those changes.

Custom Login CSS

This item once enabled is located under the CSS tab.

Ultimate Branding - Custom Login CSS

You can customize your Login page here with any CSS you wish, just keep in mind this will happen in the wp-login.php for every site within your network.

Hide Dashboard Welcome

This item once enabled is located under the Widgets tab.

No settings for this one either:

Ultimate Branding  - Hide Dashboard Welcome

So now there is no more of this:

Ultimate Branding - Hide Welcome Message

And that’s it, one totally awesome plugin with so many handy rebranding options!

Cool eh!

And as always, if you get stuck then pop over to the community and get your questions posted.

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